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Katrien Wijnen is a post-doctoral researcher at the University of Ghent, Belgium. Sales Management Regis Lemmens. Phishing for Phools George A. Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Pearson Learning Solutions will partner with you to create a completely bespoke technology solution to your course’s specific requirements and needs.

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Marketing Research with SPSS

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